Analysis of factors affecting the quality of society as human resources in improving the creative industry Kwala Serapuh Village, Langkat

This study aims to analyze the factors that affect the quality of the community as human resources (HR) in improving the creative industry in Kwala Serapuh Village, Langkat. The creative industry is one of the significant economic potentials in the area, and the quality of human resources is an important factor in its development. This research includes a review of several factors that affect the quality of human resources, such as workforce, education level and technological advancement. By analyzing these factors, this study aims to understand how to improve the quality of human resources of the people of Kwala Serapuh Village so that they can contribute more to the development of the creative industry. So far, there were 85 respondents. The method used in this study is multiple linear regression analysis with the help of SPSS v. 25 software. The results of the study show that the labor force has a significant positive effect on the variables of the creative industry community in Kwala Serapuh Lalat Village. The level of education has a significant positive effect on the variables of the creative industry community in Kwala Serapuh Langkat Village. Technological advances do not have a positive and insignificant effect on the variables of the creative industry community in Kwala Serapuh Langkat Village. Meanwhile, simultaneously the workforce, education level and technological advances have a positive and significant effect on the variables of the creative industry community in Kwala Serapuh Langkat Village. The contribution of the influence of this variable is 31.3%.